INTERMOUNTAIN PRECISION GENOMICS

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This division of the Utah-based Intermountain Healthcare, hired Atmosphere to conceive an exhibit that could be scaled, dependent on the show and reflect the look and feel of their corporate office interiors. Calling St. George home, the warm, natural finish of both office and booth reflect the red rock landscape. The design team incorporated curved dividing walls, built-in custom seating, a feature water wall, varying levels of presentation technology, and optimized branding hierarchy that eliminated the need for rigging any additional signage. Through multiple modifications of layout and components, this exhibit continues to impress through its scale and marriage of form and function.